News & Blog
The Ultimate Renewable™ Campaign delivering results
Monday, 9th Sep 2019
Wood’s renewable benefits shared with millions of Australians thanks to The Ultimate Renewable campaign With still another one and a half months to go, The Ultimate RenewableTM consumer campaign by Forest and Wood Product Australia (FWPA) has reached... Read more
The Ultimate Renewable™ Invitation to industry
Sunday, 8th Sep 2019
FWPA invites industry to join a new branding strategy - The Ultimate Renewable™ As research shows the importance of acting on climate change is increasing among Australian consumers at every level, there’s an exciting opportunity to promote wood – and the entire... Read more
The Ultimate Renewable™ Advertising Campaign Creates New Opportunities
Sunday, 8th Sep 2019
The Ultimate Renewable™ message is resonating with industry and consumers – are you on board? Wood: The Ultimate Renewable™ advertising campaign has moved from the initial TV and outdoor activity to a broader online advertising and content phase. Top line results from... Read more
The Ultimate Renewable™ campaign is coming!
Friday, 28th Jun 2019
Keep an eye on your screens for The Ultimate RenewableTM campaign Forest and Wood Products Australia’s (FWPA’s) consumer advertising campaign for The Ultimate RenewableTM has commenced this week, as industry is reminded to maximise the opportunities... Read more
FWPA launch “Wood. The Ultimate Renewable™”
Wednesday, 5th Jun 2019
FWPA launch “Wood. The Ultimate RenewableTM” Forest and Wood Products Australia (FWPA) hosted a launch event in Melbourne last night, unveiling a new brand to the industry ahead of a consumer advertising campaign next month. The Ultimate... Read more
Building in bushfire prone areas regional and rural campaign stretches into January to reach 2.5 million people!
Thursday, 29th Nov 2018
Running through to mid-late January in most Australian markets outside the CBDs, the 2018 campaign addresses the issue of building with wood in bushfire-prone areas. It is expected to reach an audience of around 2.5 million. Designing to ‘build out’ bushfires by... Read more
Free online timber training
Thursday, 29th Nov 2018
Do your sales staff have the knowledge to make the most of every sale? WoodSolutions Campus offers free training modules covering the properties and use of wood and wood products. With self-paced learning modules it’s easy to make it part of your training program. The... Read more
Australian Forestry Standard becomes Responsible Wood
Sunday, 14th Jan 2018
Australian Forestry Standard Ltd has changed its name to Responsible Wood Look for the new logo to ensure you have responsibly sourced wood The change reflects the company’s commitment to implementing a clear consumer-focused strategy about the sustainability of... Read more
International House wins 2017 Grand Prix Award
Thursday, 26th Oct 2017
International House Sydney builds on its winning reputation at the 2017 Australian Timber Design Awards Melbourne, 25 October, 2017 - Australia’s first engineered timber multi-storey office building, International House at Sydney’s Barangaroo, was announced as... Read more
Make it Wood? You Could!
Monday, 5th Jun 2017
Whether responsibly sourced wood is being used to make beautiful furniture or practical packaging it is a natural store of carbon for life. It's renewable, sustainable and versatile. Inside or outside you could make it wood. ... Read more
